This is certainly a difficult task, but in the past few weeks, I have ordered more ice cream sticks and frozen pizza than I have. I hope to see one of Amazon’s latest innovations directly.
Finally, it came to our door: two pieces of paper wrapped with Haagen DAZ and lemon cream sticks in the grocery bag of our latest Amazon fresh delivery.
The company’s new packaging for frozen and refrigerated food is made of more than a dozen layers of recyclable soft paper, which is very similar in thickness and consistency to the napkin you may grab in the cafeteria.
These layers are gently glued together to form a thermal insulation layer behind the thicker layer, which is more like the paper used in food bags.
During our delivery, two pieces of paper are wrapped around the frozen items in different directions. The thicker coating of each layer is located inside, close to the ice cream, absorbing and helping to maintain the temperature. When we took this layer of paper out of the bag, it felt obviously cold.
This piece of paper is 12 inches wide and has holes, so it is easy to split. However, there is an interesting turning point: according to my measurement, the spacing of perforations is about 11 inches and 6.5 inches. It is assumed that variable spacing provides more options for different lengths to improve efficiency and reduce waste.
After extensive testing and experiments with different methods, Amazon announced new packaging for delivery at Amazon fresh food and whole food grocery stores in November. It is made of recycled paper and is designed to replace plastic liners and bubble bags. The company says it can be recycled in roadside dustbins.
The company said the new packaging is currently being used nationwide.
This is part of Amazon’s climate commitment to achieve net zero carbon emissions by 2040. This is also part of the company’s larger effort to turn to recyclable packaging.
Answer the most important question: Yes, even after sitting on our front porch for nearly an hour, our items are still frozen. Of course, this is Seattle in January. The real test will come in hotter temperatures and warmer climates this summer. But in my experience, at least so far, Amazon’s new packaging has passed the test.