Microsoft acquired two hat, a content conditioning technology company founded by Chris priebe, a former Disney interactive application security expert, in 2012. He found an opportunity to use artificial intelligence to reduce cyber bullying and other forms of online harassment.
Chris prieby, founder and CEO of double hat. (LinkedIn photos)
Two hat, headquartered in kirona, North Carolina, has established a partnership with Xbox and MSN, which is expected to continue, but both companies said they plan to apply their technology to a wider Microsoft experience.
In recent weeks, due to a series of disclosures that Facebook itself knows that its algorithms sometimes have a harmful and unhealthy impact on users, the problem that malicious user generated content and online interaction may harm individuals and communities has attracted much attention.
“We have worked with Xbox and Microsoft teams for several years and shared the enthusiasm and motivation to make meaningful changes in promoting network civilization and citizenship,” priebe, founder and CEO of double hat, wrote in a post on acquisition on Friday morning.
Dave McCarthy, vice president of Xbox products and services, said in an article released on Friday morning that two hat’s technology will be applied to “a wide range of Microsoft consumer services”. It will also be available to Microsoft partners and continue to be available to two hat customers.
The financial terms of the acquisition were not disclosed. According to pitchbook, a venture capital database, two hat hired more than 60 people and raised more than $9 million.
